Social media strategy & management

“talk to the team with a proven track record of developing brands’ social presence globally; at ex animo, our expertise is evident in our own influential social media footprint.”

With expertise & innovative social media approach

Social media is essential for developing a direct relationship with potential & current customers & every brand needs to understand the potential benefits of a strong social media presence. However, before launching an Instagram account, LinkedIn company page, or Facebook profile, it’s crucial to consider why your business is engaging on social media, who your audience is, & how this aligns with your overall business & marketing strategy.

At Ex Animo, we help make sense of social media & ensure seamless integration with your brand’s goals. We offer ongoing management options tailored to our client’s needs, from simple social content creation to full account engagement & management.

Our team stays up-to-date with the latest social media marketing strategies, bringing cutting edge trends & skills into creating engaging brand content, from photography to video, that attracts new followers & drives sales.

Our services include:

  • Social content creation: Tailored to your brand’s voice & vision, from posts, blogs, campaigns to producing photography to video content.
  • Full account engagement & influencer management: We handle everything from daily postings to Influencer engagement & management.
  • Advertising & optimisation: Reporting results monthly, we keep a close eye on all your social media platforms, including Instagram, Facebook & LinkedIn & provide recommendations & creative ideas to optimise your reach & social engagement.

We manage & report across social media platforms for our clients, including:

  • Instagram
  • Facebook
  • LinkedIn

At Ex Animo, we make social media management seamless & effortless, helping your brand thrive in the digital landscape.

Social Media Strategy Process

  • 01

    Define Opportunity

    First we help you review the opportunity from the digital marketplace by reviewing customer & competitor use of digital technology & “Owned, Earned & Paid media. We do this via an audit, we summarise the opportunities & corresponding strategies, & review the current digital marketing capabilities of the business.

    We help you to define SMART objectives based on analytics & market insights to form a digital roadmap that will be reviewed at the action stage.

  • 02

    Set the strategy

    The strategy defines which digital marketing activities we will prioritise to compete. While there are so many digital venues available, the approach we take will be to pick a few digital forums & make a bigger impact. The process at strategy level will determine where we will focus to hit your targets, this is summarised in a Key strategic analysis;

    Digital Audit & vision summary
    Aligning objectives with strategies
    Strategy formulation & prioritisation matrix

  • 03

    CREATIVE

    Then we manage tasks to help you implement the strategy. Key planning & review tools include:

    Strategic digital initiative roadmap
    PRACE Planning activities
    The tasks at this stage include:

    Content Management & Planning
    Funnel Design
    Deciding the voice, tone & angles of marketing on different social media handles

  • 04

    LAUNCHING

    Then we manage tasks to help you implement the strategy. Key planning & review tools include:

    Strategic digital initiative roadmap
    PRACE Planning activities
    The tasks at this stage include:

    Content Management & Planning
    Funnel Design
    Deciding the voice, tone & angles of marketing on different social media handles

  • 05

    OPTIMISING

    Then we manage tasks to help you implement the strategy. Key planning & review tools include:

    Strategic digital initiative roadmap
    PRACE Planning activities
    The tasks at this stage include:

    Content Management & Planning
    Funnel Design
    Deciding the voice, tone & angles of marketing on different social media handles

Some of our work

Brands we work with

Marrakech Polo Club logo
Saintgarde logo
Victorian Cancer Biobank logo
Performance Medicine logo
Silver Service logo
Verticali logo
The Yoga Creative logo
Place Agency logo
Miravor logo
Robinsons Rise logo
Freight Drive logo
Multitap logo
Hendrx Hair logo
Digital Womens Network logo
Illuminated Story logo
The McGinn Partnership logo

Welcome to a new era, where creativity meets strategy, & innovation knows no bounds. This is not marketing as usual—this is the future of engagement.

Say Hello To Ex Animo